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Building Budist: Jocelyn Sheltraw on Cannabis Innovation & Leadership

March 18, 2025
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Welcome to Inhale Exhale Elevate, hosted by Autumn Shelton. Today, we’re joined by Jocelyn Sheltraw, Co-founder and CEO of Budist, the first professional review platform for cannabis products and brands. Jocelyn brings seven years of cannabis industry experience, having previously driven growth at Headset, a leading data and analytics company.

Jocelyn is a certified Ganjier, a public speaker, and an advocate for cannabis policy. Her accolades include recognition on Leaf Magazine’s 2024 Impact List and MG Magazine’s 40 Under 40. She also lectures at StartSe University and serves as a thought leader across the industry.

In this episode, Jocelyn shares her journey into the cannabis space, the inspiration behind Budist, and her perspective on how to elevate the cannabis industry. We discuss her Ganjier certification, the new Budist blog, and her vision for the future of cannabis.

Highlights:

  • Jocelyn’s career pivot into cannabis and her entrepreneurial journey
  • The launch and evolution of Budist
  • Insights on the cannabis industry’s growth and challenges
  • The transformative experience of becoming a certified Ganjier
  • How Jocelyn finds daily inspiration to elevate

Connect with Jocelyn:

• • Social: @jocybossy | @budist_official