Mastering Cannabis Marketing with Elizabeth Udell
March 26, 2025

In this episode, we welcome Elizabeth Udell, a powerhouse in cannabis social media marketing. With a career spanning nearly a decade, Elizabeth has worked with some of the biggest names in the industry, including Cookies, MedMen, CannaCraft, Houseplant, and more. She shares her expertise on navigating the complex digital marketing landscape, overcoming industry challenges, and building powerful cannabis brands across the globe.
Tune in to hear Elizabeth’s journey, her take on the future of cannabis marketing, and her advice for brands looking to stand out in an ever-changing regulatory environment.
What You’ll Learn in This Episode:
- How Elizabeth got started in the cannabis industry and built a global reputation
- Key strategies for marketing cannabis brands across different regions
- The biggest challenges and roadblocks in cannabis digital marketing
- Emerging trends and future predictions for cannabis social media
- How brands can navigate platform restrictions and censorship
- Tips for new cannabis brands looking to establish a strong presence
- Elizabeth’s personal cannabis journey and how she continues to elevate daily
Connect with Elizabeth Udell:
LinkedIn